22 Jun 2017

5 tips to boost your post-event engagement   After working tirelessly for months planning and perfecting your race, we can understand not thinking about the post-event process. However, if you don’t have a plan already in place, you will be missing out on opportunities to increase attendance for your…

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27 Mar 2017

Make your own Snapchat geofilter for your race   With Snapchat now having around 300 million monthly active users, event organisers are flocking to the platform to capitalise on the fastest growing social network. Just for some context, Snapchat had 33 million monthly users only three years ago.  …

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20 Mar 2017

With Instagram now firmly establishing itself as a ‘must have’ social network and having 400 million monthly users, event organisers are right to build a presence for their race on the platform.   But aside from a large amount of monthly users, why should event organisers rush to put…

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13 Mar 2017

Sell more tickets through social media   Whilst social media is the face of many event organiser’s brands, there is a resounding lack of strategy behind making social a focal point of ticket sales.   Having social media as a primary outlet for ticket sales doesn’t only make financial…

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09 Mar 2017

  If you’re looking for perfect photos to go along with your next marketing campaign, it needs to be the right fit. Problem is, if you’re looking for good quality, then you are most likely going to have to pay for that image or settle for one that isn’t…

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08 Mar 2017

5 online design platforms to help you publish like a pro   If you’re looking to make a splash in your next marketing campaign, you’re going to need some highly quality visuals to go with it. But unless you have a graphic designer in-house, your costs are going to…

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27 Feb 2017

What you need to know about Twitter ads   If you’re looking to push your brand message out, social media would be a great place to start. But whilst advertising platforms such as Facebook and Adwords seem to dominate most event organisers marketing spends, Twitter has quietly been improving…

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20 Feb 2017

5 social media management tools that you need to be using for your event marketing   Managing just the one social network can be hard enough, trying to consolidate your marketing campaigns across multiple channels makes this even tougher. This is where social media management tools come in.  …

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07 Feb 2017

Beginners guide to Facebook ads for events   If you’re looking to promote your event online,  Facebook ads are probably one of the first tools that spring to mind. And for good reason too. At 1.86 billion users, Facebook has more monthly active users than WhatsApp (500 million), Twitter…

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30 Nov 2016

Tips on how to use social media at events Having a social media presence at your event not only adds another dimension to engage with your participants, it also offers you a host of benefits post-event too.   Long after the event has ended, you can use the content…

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