22 Jun 2017
IN THE METRO

5 tips to boost your post-event engagement   After working tirelessly for months planning and perfecting your race, we can understand not thinking about the post-event process. However, if you don’t have a plan already in place, you will be missing out on opportunities to increase attendance for your…

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15 Jun 2017
7 WAYS TO GROW YOUR

7 ways to grow your email database   The email database is one of the most effective tools in any event organiser’s arsenal. In fact, Experian claims that the average single email subscriber is worth £84.50. For years people have been trying to predict to the eventual collapse of…

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29 May 2017
How to jump startslow (2)

Jump start your ticket sales with these 5 tips   Ticket sales can sometimes be a fickle mistress. You’ve done everything right for years, put on great events that your customers love. But for some reason, this year, the sales haven’t come like you expected them to.   Before…

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11 Apr 2017
5 content discovery tools

If you want to be in ‘the now’ with everything going on in the endurance event industry, you need to be using content discovery tools. In case you didn’t know what one is, a content discovery tool is an online platform that directs you to the latest news or…

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27 Mar 2017
golden birthday party essentials

Make your own Snapchat geofilter for your race   With Snapchat now having around 300 million monthly active users, event organisers are flocking to the platform to capitalise on the fastest growing social network. Just for some context, Snapchat had 33 million monthly users only three years ago.  …

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16 Mar 2017
race participants

Why your race participants don’t come back   A large number of participants at your race are most likely people that have taken part in your event before. So when they don’t come back, it’s not only going to hurt your pride but your bank balance as well.  …

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27 Feb 2017
The pros and consof twitter ads

What you need to know about Twitter ads   If you’re looking to push your brand message out, social media would be a great place to start. But whilst advertising platforms such as Facebook and Adwords seem to dominate most event organisers marketing spends, Twitter has quietly been improving…

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20 Feb 2017
goodness in one hit

5 social media management tools that you need to be using for your event marketing   Managing just the one social network can be hard enough, trying to consolidate your marketing campaigns across multiple channels makes this even tougher. This is where social media management tools come in.  …

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17 Feb 2017
5 ways

How to promote your event for free online   When it comes to promoting your event online, you’re certainly not short of options to chose from. It’s important to identify cost-effective methods to supplement any of your paid campaigns so that you always have activities to fall back on…

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30 Jan 2017
The rustic kitchen

Beginners guide to Display Advertising From text to fully interactive, there are plenty of options available to you when it comes to display advertising. It’s also no surprise that Google offers the largest contextual ad network in the world through their Google Display Network (GDN) platform. Populating millions of…

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