20 Mar 2017
how to trek the desert trail

With Instagram now firmly establishing itself as a ‘must have’ social network and having 400 million monthly users, event organisers are right to build a presence for their race on the platform.   But aside from a large amount of monthly users, why should event organisers rush to put…

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19 Dec 2016
2017the-year-of

Video marketing is the future Video marketing is fast becoming one of the most important tools in an event organiser’s arsenal. Once thought as just ‘a piece to the puzzle’, video marketing has quickly established itself as one of the highest performing platforms. If you are still on the…

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29 Nov 2016
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Where should I promote my event? So you want to have a strong presence online, but where do I promote my event I hear you ask? Everyone has a Facebook page, right? But what about Twitter? Do I even need an Instagram page? These are all valid questions and…

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29 Nov 2016
The 80%2F20 Rule of content (3)

Instagram – A picture is worth a thousand words.   When it comes to promoting your event, a picture is worth a thousand words, so it’s important not to overlook the powers of Instagram! As one of the biggest, most well-known social media platforms globally it’s important that Instagram…

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